Colour gives a personal diamond much of its character. Compare six broad colour families below: yellow, blue, pink, purple, black and white. Yellow includes two order options, orange-yellow and yellow-green, which appear separately on the New Zealand price sheet.
Your diamond will be individual. A coloured diamond may finish anywhere between the lighter and deeper examples shown for its colour family, most often around the middle of the range. The photographs are a useful guide, but they cannot promise one exact shade.

Yellow
The yellow family brings together our orange-yellow and yellow-green options. At the warmer end, the diamond may show honey, amber or soft golden tones. At the cooler end, the yellow may carry a fresh green tint. Many finished stones sit between these examples, with a clear yellow character that changes subtly in daylight and indoor light.
Yellow diamonds work well with white metals for contrast and with yellow gold for a warmer, more tonal look.

Blue
Blue can appear light and crystalline or develop a stronger, cooler tone. Depending on the stone and the light around it, some diamonds may also show a slight grey or teal nuance. The colour is often chosen for its calm, clear appearance.
White gold and platinum keep blue looking cool, while yellow or rose-toned metals create a stronger contrast.

Pink
Pink diamonds can finish with a very pale blush, a soft rose tone or a more noticeable pink. The exact balance of warmth and depth is individual to the grown stone. Rose gold can echo the colour, while a white metal gives it a crisp outline.

Purple
Purple may begin as a light lavender or mauve and deepen towards violet. Some stones lean a little warmer and others cooler, which is why it is helpful to view the whole range rather than choose from a single photograph.
White metals emphasise the cooler side of purple; rose and yellow gold introduce a warmer contrast.

Black
Black is the most dramatic option. Rather than showing colour through a transparent-looking body, it appears dark and near opaque. The facets and polished surface still catch the surrounding light, creating flashes and reflections as the diamond moves.
It makes a strong contrast with white metal and a warmer, graphic combination with yellow or rose-toned gold.

White
White is the classic colourless choice. Heart In Diamond white diamonds are normally in the D–G range, from colourless to near-colourless, although small differences between grades and stones can affect how cool or warm they appear. Cut, surrounding light and the setting metal also influence the finished look.
A white diamond is versatile across white, yellow and rose-toned settings.
Choosing the colour with your jewellery
Consider the diamond and setting together. Metal colour, the openness of the setting and nearby stones can all change how the diamond appears. Your adviser can help you compare a preferred colour with the cuts, carat ranges and settings available for your order.
Certificates for your diamond
Every personal diamond includes a Heart In Diamond Certificate of Authenticity. A report from an independent gemmological laboratory may be ordered as an option. We will confirm its availability, cost and additional time before you place the order.